About

Most crypo fashion is cringe, is focused on flaunting bags, or it's just straight up ugly. Yes, I bought some, and no, I never wear it. I wanted something better... We deserve better.

NYKNYC fashion brings it. Clean, modern cuts. Premium, quality garments. Elegant, minimal designs. Subtle, iykyk aesthetics. No gatekeeping. No extraordinary prices. Style for the people, not the wannabes.

That's it. That's the mission.

...Who am I? I'm Matto. I've been in crypto longer than most. In addition to being a professor, author, carpenter, and artist, I've sold t-shirts and merch for over 10 years.

Naturally, I wanted elegant, crypto-native fashion, but I couldn't find it. So, I made it. I'm also makeing NYKNYC.io, a crypto security resource archive. I hope you like that, too.